#Real cost of social media infographic professional#

But creating video content doesn’t always have to mean professional quality. Video is the most engaging format across channels. We’ve included the ideal video length and size for organic posts and ads. Updates to 2019’s social media best practices include: Though a lot has changed in the social media landscape (mainly in the way users engage with content), many of our organic post recommendations remain the same. Then, for a deeper dive, check out the entire infographic for free! Below are some infograms to get you started on Facebook, LinkedIn, Pinterest, and YouTube. We promise to keep it updated with the current standards as best we can. They’re based on our research, in-house social analytics and testing, and guidelines Bonfire has developed as part of our house style. It’s my pleasure to pass these best practices on to you. Resources abound to guide the amateur digital marketer, but none combine tips for writing, image design guidelines, and character count best practices for the posts and social ads of every prominent channel - including Instagram filter recommendations and Pinterest board best practices. In my research, I learned that LinkedIn is more formal B2B language, Twitter is my chance to flaunt linguistic levity, and Facebook lands somewhere in between. What’s the character count sweet spot to boost engagement? But I could write paragraphs for Facebook and LinkedIn.

How does B2B marketing differ from B2C marketing on different social media platforms? Which channels require more buttoned-up language as opposed to fun, witty wordplay? And most importantly, how much should I write for social media posts? Twitter is, of course, limited (at least for now) to 280 characters. It became my goal to curate some social media best practices for our agency. But I had virtually no experience with where the two merged in the constantly evolving world of social media marketing. And I knew my way around most social channels (except Snapchat - I’m not hip enough for Snapchat). When I began my work with Bonfire, it wasn’t my first experience with content marketing.

#Real cost of social media infographic professional#